Adina Herling began her career in Arts Management after receiving her Bachelor of Arts in Dance at the University of Calgary and diploma in Dance from Ryerson University. After working with a number of arts organizations including Alberta Ballet School, Hubbard Street Dance Chicago, Genovese Vanderhoof and Associates, and Dance Umbrella of Ontario, she founded Adina Herling Arts Management in 2002. She currently works as General Manager for Tribal Crackling Wind, Dreamwalker Dance Company, Moonhorse Dance Theatre, and pounds per square inch performance; and oversees Financial Management for Dusk Dances, BoucharDanse and ProArteDanza. Past clients include 20 years as General Manager with CanAsian Dance, as well as short-term contracts with princess productions, adelheid dance projects, M-DO, Toronto Tabla Ensemble and Company Erasga Dance (Vancouver).